Supply Chain Challenges Webinar

Posted April 13, 2022 in Events

Are supply chain challenges impacting your brand and loyal customer base?

Have you been forced to substitute ingredients or reformulate products?

This webinar hosted by InsightsNow with a guest speaker from CuliNex offers strategies to continue satisfying your customers' needs based on insights into their reactions to change.

How to Navigate Supply Chain Disruptions — Essential Strategies to Meeting Consumer Expectations

Thursday, April 28, 11 am PT / 2 pm ET

Register Here

We will share with you how to successfully navigate supply chain disruption. From ingredient sourcing and reformulation options to consumer research strategies that uncover how the market will react to a redesigned product.mt-jt-on-the-bench-web.jpg

  • Ingredient replacement through other suppliers
  • Reformulation with new or alternative ingredients
  • Sensory testing
  • Alienation & consumer behavior trade-offs
  • Product re-messaging/communication

Presenters:

     Greg Stucky CRO InsightsNow

     Lucinda Salinas Dir. Business Development CuliNex LLC

This webinar will be recorded and the link will be sent to registrants a few days after the event. Please share this registration link with your team and contact us with questions before or after the broadcast at info@insightsnow.com.